The direct tally of $1,404,115,456 represents an increase of 2.4% from over a year ago. Factoring in the indirect impact, the overall total climbs to over $2.02 billion, an increase of 3.2% from last year.
Expenditures by Category:
♦ Lodging: $483,179,447
♦ Food & Beverage: $400,115,196
♦ Retail: $228,001,857
♦ Recreation: $184,032,219
♦ Transportation: $108,786,828
Summer accounts for 40% of all visitor spending in Wisconsin Dells, followed by spring, winter, and fall.
Expenditures by Season:
Total jobs supported, factoring in direct and indirect impacts, came in at 15,125.
The Wisconsin Dells area is comprised of a little less than 20 square miles with just over 5,500 permanent residents and hosts over 5 million visitors annually. The overall Wisconsin Dells tourism economy contributed $47.2 million in state taxes and $62.8 million in local taxes.